Who we help

E-commerce & retail

Marketplace fees, COGS, and a reconciliation for every channel you sell on.

Software & startups

Stripe reconciliation, revenue recognition, and a board pack that wants the runway on it.

Hospitality

Daily takings, delivery apps and the till - reconciled on margins that leave no room.

Professional services

Work in progress, profitability per project, and the receipts nobody kept.

Client story

Birdie's shelf: the yellow Birdie wall hook beside a paper lamp and books

Birdie stopped guessing.

From a month-end scramble to knowing their margin.

Read more testimonials

The finance partner that scales with you

Accountants using AI agents. The AI does the manual work, our accountants review.

Trusted by 100+ companies

All GravyOto HealthPicfairRoarsomeThe Carter & GeorgeVelocityRestorateBluntrock BreweryFemale InvestParahelpBirdie
All GravyOto HealthPicfairRoarsomeThe Carter & GeorgeVelocityRestorateBluntrock BreweryFemale InvestParahelpBirdie
All GravyOto HealthPicfairRoarsomeThe Carter & GeorgeVelocityRestorateBluntrock BreweryFemale InvestParahelpBirdie

What we do

Balance gives you real-time, audit-ready books and accounting, at a flat monthly price.

We reconcile as the month happens rather than rebuilding it at the end. That keeps your numbers current, your close short, and your finance headcount flat as you grow.

Explore services

How we work

The work is automated. The responsibility is not.

Books that never fall behind

Our own agents reconcile, categorise and match documents against your ledger, continuously through the month.

Balance
AWS Invoice · $142.00
Dec 31 · Software
Xero
Bank Transaction · $142.00
Dec 31 · VISA *3160
Reconciled
AWS Invoice · $142.00
✓  Reconciled
Balance
AWS Invoice · $142.00
Dec 31 · Software
Xero
Bank Transaction · $142.00
Dec 31 · VISA *3160
Reconciled
AWS Invoice · $142.00
✓  Reconciled

Clear answers, now

Ask Bea, your AI assistant, questions in plain language and get clear, reliable answers, without digging through reports or spreadsheets.

Bea · financial assistant
How did our income and expenses look in Q1?
Income · $157,500
Expenses · $100,300
January to March, reconciled
Answered in seconds
Bea · financial assistant
How did our income and expenses look in Q1?
Income · $157,500
Expenses · $100,300
January to March, reconciled
Answered in seconds

A dedicated financial partner

You’re paired with an accountant who knows your business, handles the details, and takes responsibility for getting things right.

The accountants who sign off
MEJLNOS
Signed off by Merlin
A real accountant, every month
The accountants who sign off
MEJLNOS
Signed off by Merlin
A real accountant, every month
Opening frame of the film: a message being typed to Bea

Watch how we work

What the agents do, what the accountants do, and where the line between them sits.

Who we work with

For businesses who need a trusted partner at an affordable price.

Balance works with businesses who want to grow without worrying about finances.

A woman passing a Paris storefront, the street reflected in its window

01

E-commerce & retail

Marketplace fees, COGS, and a reconciliation for every channel you sell on.

Two office towers disappearing into low cloud, birds crossing above

02

Software & startups

Stripe reconciliation, revenue recognition, and a board pack that wants the runway.

A cafe terrace under an awning on a cobbled street, tables laid

03

Hospitality

Daily takings, delivery apps and the till - reconciled on margins that leave no room.

Two people at a meeting table seen through a glass office wall

04

Professional services

Work in progress, profitability per project, and the receipts nobody kept.

Not on the list?

We work with 150+ businesses across every industry. Book a 15-minute call and we will show you what Balance can do for yours.

Book a call

Client stories

Trusted by companies that want more from finance than a filing

We went from guessing our margin to knowing it. Balance closes our books in days, a real accountant signs off, and I get answers in Slack the moment I need them, for about a third less than we paid before.

Andreas · Co-founder, Birdie

£10,000

saved per year vs. previous accountant

Balance gave me something I didn’t have before: real visibility into the financial side of my business. Instead of waiting for updates, I can see exactly where we stand at the moment and act on it.

Kristoffer Lippert · Founder & CEO, Semper

We closed the books three weeks late and guessed at margin in between. Now I check Slack and know exactly what each channel made after fees. It changed how we buy stock.

Karoline · Founder, Euroflorist

Reconciling Shopify, Amazon and PayPal by hand was quietly costing us. Balance just does it, and Bea answers whatever I ask at 11pm. A finance team without the headcount.

Kristian · Founder, Tons

Balance has been an incredible partner across the board, making our finances run smoother and faster. Balance has been exactly what we needed. They truly feel like an extension of our team.

Mads Lunau Liechti · Co-founder, Parahelp

I love Balance. They do bookkeeping + AI + new century financial services. I switched to them myself with Amass a couple of months ago, and have been extremely satisfied. It’s seriously a good and easy setup, and it works, automated via WhatsApp.

Henrik Jensen · Co-founder & CEO, Amass

Security

Your data stays yours.

An accountant reviews every entry before it is booked. Nothing reaches your ledger unsupervised.

We work in your system

Xero, QuickBooks or Business Central stays the source of truth. We build on top of it.

Talk to us

Ready to see effortless accounting?

15 minutes to review your current setup and where we’d improve it. No obligation.

A pale sky with scattered birds

Book a call

A 15-minute call with our team

No obligation

Feedback on your setup

Clear next steps

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Trusted by 100+ companies